Since 1980, the United Nations World Tourism Organization has celebrated World Tourism Day as international observances on September 27. This date was chosen as on that day in 1970, the Statutes of the UNWTO were adopted. The adoption of these Statutes is considered a milestone in global tourism. The purpose of this day is to raise awareness on the role of tourism within the international community and to demonstrate how it affects social, cultural, political and economic values worldwide. The theme of the day was "sustainable tourism", in 2017. In 2018 the theme is "Tourism and the Digital Transformation".  Read more..

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The World Tourism Organization (WTO) set up a World Tourism Day in 1980, celebrated every year since, on September 27th. The main objective of this World Tourism Day is to raise awareness in the international community of the importance of tourism and its social, cultural, political and economic value. World Tourism Day 2018, having for theme "Tourism and the Digital Transformation", is an opportunity to raise awareness of the potential contribution of digital technologies to the development of sustainable, more responsible and inclusive tourism, in particular.. Read more..